Last update: 21st March 2023
SmarterXd Design & Advertising Limited (“us”, “we”, or “our”) operates www.smarterxd.co.uk (the “Site”). This page informs you of our policies regarding the collection, use, and disclosure of Personal Information we receive from users of the Site.
By using the Site, you agree to the collection and use of information in accordance with this policy.
1 -Information Collection and Use
While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to, your name, email address, phone number, and payment information (“Personal Information”).
We use your Personal Information for providing and improving the Site, for delivering our services, as well as for communicating with you about our products and services. By providing us with your Personal Information, you consent to us using it for these purposes.
2 – Log Data
Like many site operators, we collect information that your browser sends whenever you visit our Site (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
3 – Cookies and Analytics
We use cookies and analytics services to improve the Site, understand user behavior, and optimize our advertising efforts. By using our Site, you agree to our use of these services, which may include:
- Google Analytics: We use Google Analytics to analyze user interactions with our Site and improve the relevance of our content. You can learn more about Google Analytics here. To opt-out of Google Analytics, click here.
- Facebook Pixel: We use Facebook Pixel to collect data that helps us track conversions from Facebook ads and optimize our ad campaigns. You can learn more about Facebook Pixel here. To opt-out of Facebook Pixel, click here.
- Microsoft Bing: We use Microsoft Bing Analytics to track user interactions and improve the relevance of our advertising on the Bing search engine. You can learn more about Microsoft Bing here. To opt-out of Microsoft Bing Analytics, click here.
- Hotjar: We use Hotjar to analyze user behavior on our Site and improve the user experience. You can learn more about Hotjar here. To opt-out of Hotjar, click here.
4 – ReCaptcha and Cloudflare Turnstile
- Cloudflare Turnstile: We use Cloudflare Turnstile on our website to protect against spam and abuse. Cloudflare Turnstile is a privacy-preserving alternative to traditional CAPTCHA systems. It does not collect any personal data from users and does not track or profile users. When you interact with the Turnstile challenge, your browser will connect directly to Cloudflare’s servers to validate the challenge. Cloudflare Turnstile is subject to Cloudflare’s Privacy Policy and Terms of Service.
- Google reCAPTCHA: We use reCAPTCHA on our website to protect against spam and abuse. reCAPTCHA is a service provided by Google that uses advanced risk analysis techniques to distinguish humans from bots. When you interact with the reCAPTCHA challenge, your browser will connect to Google’s servers to validate the challenge. Google may collect and use certain information about your device and browsing activity to perform this analysis, subject to Google’s Privacy Policy and Terms of Service. We do not have access to this information, and it is not linked to any personally identifiable information you may provide on our website. By using our website, you consent to the use of reCAPTCHA and the collection of this information by Google.
5 – Hosting Services
We provide hosting services using a white-labelled version of Brixly. By using our hosting services, you agree to be bound by Brixly’s privacy policy and terms and conditions, which can be found here.
6 – Do Not Track
We do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
7 – Compliance with Data Protection
We operate in compliance with the General Data Protection Regulation (GDPR), the UK Data Protection Act, and the California Consumer Privacy Act (CCPA).
8 – Sharing of Personal Information
We may share your Personal Information with third parties as part of providing services to our customers. These third parties may include, but are not limited to, vendors, partners, and other service providers that support our business operations. We will take reasonable steps to ensure that these third parties protect your Personal Information.
9 – Your Rights
In accordance with the GDPR, the UK Data Protection Act, and the CCPA, you have certain rights regarding your Personal Information. These rights may include, but are not limited to:
a) The right to access your Personal Information
b) The right to rectify any inaccuracies in your Personal Information
c) The right to erase your Personal Information
d) The right to restrict the processing of your Personal Information
e) The right to object to the processing of your Personal Information
f) The right to data portability
Please note that these rights may be subject to limitations and exceptions under applicable law.
10 – Security
The security of your Personal Information is important to us. We use Secure Socket Layer (SSL) technology to protect your information on our website. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.
11 – Payment Processing
We use Stripe, FreeAgent, and GoCardless for processing payments made by credit or debit card and direct debits, respectively. By making a payment through our Site, you agree to be bound by the terms and conditions of these payment processors. You can find Stripe’s terms and conditions here, FreeAgent’s terms and conditions here, and GoCardless’s terms and conditions here.
12 – Changes to this privacy policy
This Privacy Policy version is effective as of March 21, 2023, and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.
We reserve the right to update or change our Privacy Policy at any time, and you should check this Privacy Policy periodically. Your continued use of the Site after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.
13 – Sharing of Personal Information
If you have any questions about this Privacy Policy, please email us at hello@smarterxd.co.uk.